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How to add product variations in WooCommerce

Product variations are a keystone of every online purchase! They give the power of choice and cost to the end-user but also they give power to shop owners to fully customize their product portfolio and buying experience. Variations are all around us so let’s take a look how to make the most of it on a Woocommerce platform.

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Variable products are a product type in WooCommerce that allows you to offer a set of variations on a product, with control over prices, stock, image and others for each variation. Let’s take a shirt for example, where you can offer extra large, large, medium and small sizes in different colors.

Take a look at our quick demo on how to get started with product variations.

Bruno Zagorščak
Bruno Zagorščak Neuralab Co-founder and Chief Content Officer

A Boletus aficionado who loves to get lost in the woods. He's still holding dearly to his OG Canon 5DmII while claiming that the play button is the apex call-to-action button on the web.


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