Dario Marčac is one of the leading TikTokers in Croatia, but he says he is not an influencer. He has created successful TikTok campaigns for brands such as Polleo sport, Fore and Adidas, and with his team of over 20 leading Balkan TikTokers, he also arranges influencer collaborations.
In the new episode of Nominis podcast which we are producing in partnership with the Association of eCommerce Croatia, Dario talks all about his work ethic and routine on which he built his Tik Tok empire. Quantity over quality until you get the audience, and then you focus on the story. He also discussed whether Tik Tok generates any revenue, how important is competition, and what’s the most important metric in Tik Tok.
You can check the video recording of Nominis 013 on the official YouTube channel of eCommerce Croatia.