Tour de force

WooExpert Platinum WooCommerce partner - biggest elephant in the eCommerce room.
Mailchimp Partner Mailchimp partner - you know what’s the newest cutting edge customer experience solution? Great email subject!
Clutch logo Clutch - clients say we’re top dogs in eCommerce. Throw us that stick now.
WordPress Vip WordPress VIP - Enterprise hosting partner

Industry secrets. Sans the fluff

Essays

Zero clicks - zero problem: Navigating the landscape of shifting web traffic

This article unpacks the forces behind the possible web traffic decline, including Google’s strategic pivot to retaining users within its ecosystem, the explosion of AI-generated answers, and the growing complexity of user intent. More importantly, we’ll explore how businesses can adapt to these changes without losing their competitive edge.

You are reading: Iva Kosović

When it comes to e-Commerce, there are a number of UX practices that can undeniably be harmful to the business and should be avoided at all costs. Such as slow loading, confusing navigation, poor filtering and sorting options or lack thereof, missing or hard to find search, weak content, low-quality images, confusing check-out process or any of the dark patterns. However this article is not covering basic practices and fundamentals, rather focusing on some more specific patterns. It aims to find the good in those bad and the ugly patterns, acknowledge the primary idea but find a different solution.