2017. was an interesting year in the online sphere. Social media, e-mail campaigns, influencer marketing and video content have become an imperative for brand presence and user reach on digital platforms. Some of them were praiseworthy, some were a total failure. We investigated examples of such digital fails and made a list of big NO-NO's in this post.
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WordCamp Basel 2025 re-cap: Looking for wiener schnitzels in a sea of noodles
WordCamp Europe 2025 in Basel showcased WordPress at its most mature and strategic. The event brought together 1,723 professionals from 84 countries for essential discussions on accessibility implementation, sustainable development practices, and enterprise-grade solutions. WCEU proved that WordPress now powers critical business operations across industries, supported by a community balancing innovation with practical implementation.
You are reading: brands
Gloomy winter months are reserved for headlines that try to predict what will be the next hot thing in [please_insert_your_industry_here].
So, yeah, you've been a copywriter for some time now and your client list is getting bigger. Finally, some of your new clients are major businesses or brands. Now's your chance to unfold your creativity, make your work stand out and reach a larger audience. Congratulations! But what happens now? How to actually write copy for big shots?
The way we shop online will dramatically change and the way we look at things will be far more interactive than ever. Touchstone Research also said they are predicting that VR is going to be the next disruptive technology platform to hit the market. It's only matter of time when people will turn their heads to more interactive platforms such as VR.