Video is dominating the internet! By 2017. 69% of all internet traffic will be video consumption. Use of video in e-Commerce is no different. Whether you're just starting and trying to get exposure, a small business seeking to grow your brand, or a big company trying to increase sales, online video marketing is a beneficial game plan. It can help you improve search ranking, engage your customers and boost your conversion rates.
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WordCamp Basel 2025 re-cap: Looking for wiener schnitzels in a sea of noodles
WordCamp Europe 2025 in Basel showcased WordPress at its most mature and strategic. The event brought together 1,723 professionals from 84 countries for essential discussions on accessibility implementation, sustainable development practices, and enterprise-grade solutions. WCEU proved that WordPress now powers critical business operations across industries, supported by a community balancing innovation with practical implementation.
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HEVC, new encoding technology that gives you double the quality of video picture at half the file size, is finally coming to a screen near you! It will give you hi-res video on slow internet connections, and full 4K UHD content on the speedier bandwidth spectrum.
Until now, setup of your TrueView video ads was not a straightforward task! You've had to go to a detached section within Adwords to access and manage them. Basically, they were separate from the rest of your Google advertising. That means that you had to jump back and forth when you wanted to report and enhance across all your campaigns.
What are the new trends in online videography?