In 2012, we expanded our business. Listening to the needs of the people during a deep crisis, we decided to produce something sweet to brighten up their everyday lives. And …
Industry secrets. Sans the fluff
Essays
Zero clicks - zero problem: Navigating the landscape of shifting web traffic
This article unpacks the forces behind the possible web traffic decline, including Google’s strategic pivot to retaining users within its ecosystem, the explosion of AI-generated answers, and the growing complexity of user intent. More importantly, we’ll explore how businesses can adapt to these changes without losing their competitive edge.
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What are the new trends in online videography?
It's far from nuclear, but in the realm of advertising, it's still quite powerful. Their power lies in psychological associations and subconscious connections of colors with emotions.
Since its inception on Valentine's Day, not so long ago in 2005, until today, YouTube has not stopped growing. Day by day, it continues to break its own records in terms of viewership. Moreover, when it comes to search volume, it has found itself shoulder to shoulder with the long-standing undefeated champion, Google.
Sve je spremno za početak 4. Weekend Media Festivala, koji će se od 22. do 25. rujna održati u starim tvorničkim pogonima TDR-a u Rovinju. 3 dana programa, 3 dvorane, 10 predavača, 14 panela, 75 panelista, 8 partija i 3 filma osobna je karta ovogodišnjeg #Weekend2011.
In February 2006, BMW.de, the official website of the automotive giant, ended up on Google's "blacklist." BMW, as they later admitted, was using so-called "doorway pages." In short, these are pages whose owners earn money by publishing dynamically generated links, which are set up with the aim of increasing the PageRank of those who pay for such a service. Soon, BMW.de ceased to exist for Google, at least in terms of search results.