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Complex eCommerce, custom logic and fewer plugin-shaped compromises.
Claude-powered systems for content, operations and internal workflows.
OpenAI models wired into workflows that need to work outside the demo.
Customer data turned into useful automation, not inbox noise.

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WooCommerce Zagreb meetup. A nightly recap for a puzzling agentic eCommerce world

Neuralab hosted the winter 2026 edition of the Zagreb Woo Meetup at Holographik.Space, where around four dozen attendees came to hear directly from the Woo and Automattic teams and compare notes on how WooCommerce is evolving. This time it went beyond a simple local dev meetup!

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The crypto bear market reigned supreme for two long years, so the current rallying for a bullish return is a predictable human endeavor. However, reducing technology to a mere price roller-coaster fuels superficial narratives that persistently distort the web3 industry - a trend that's been ongoing for 15 years.

The flood of GPT-4 gurus and the Microsoft vs Google race creates the impression of a fresh revolution, but artificial intelligence has been hiding the same skeletons in the closet for decades now. We are also seeing many good ideas and solutions, but the collection of shady characters is probably more present. The only question is - who will be louder?