After a long hiatus, Neuralab brings you a special edition of the Zagreb WooCommerce Meetup and this time, the spotlight is on cybersecurity. Get ready for a double session featuring a live demo of WooCommerce hacking and practical guidance on red-teaming generative AI agents.
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WooCommerce Zagreb meetup. A nightly recap for a puzzling agentic eCommerce world
Neuralab hosted the winter 2026 edition of the Zagreb Woo Meetup at Holographik.Space, where around four dozen attendees came to hear directly from the Woo and Automattic teams and compare notes on how WooCommerce is evolving. This time it went beyond a simple local dev meetup!
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In Nominis episode 090, we talk about AI automation in eCommerce with Ivan Radić, who runs the Hedera and Apipet webshops. Ivan shares how automation helped modernize a family business, improve productivity, reduce manual work, and solve practical operational problems in online sales.
WordCamp Europe 2025 in Basel showcased WordPress at its most mature and strategic. The event brought together 1,723 professionals from 84 countries for essential discussions on accessibility implementation, sustainable development practices, and enterprise-grade solutions. WCEU proved that WordPress now powers critical business operations across industries, supported by a community balancing innovation with practical implementation.
In Nominis episode 089, we talk about Magento, one of the first platforms built specifically for eCommerce. Tomislav Bilić, founder of Inchoo, shares how Magento shaped the development of his agency, why the platform went through a difficult period, and why he believes it still has a strong future for more complex online businesses.
Last friday, I had the privilege of closing out Weblica 2025 as the final speaker of the day. For those unfamiliar, Weblica is a respected regional web technology conference held in Croatia's picturesque Međimurje region. As someone who typically works behind the scenes on conferences, doing video production and live streaming, stepping onto the stage at 6:30 PM to deliver my presentation was both exhilarating and nerve-wracking.
In Nominis episode 088, we talk about the challenges and opportunities of taking over a family business. Ivona Bačelić Bumbak, part of the new generation behind Bačelić d.o.o., shares how the company grew from a small store in Zagreb into a business with several branches, a webshop, internal education programs, and a clear plan for future growth.
In Nominis episode 087, we go back to the early days of online sales in Croatia. Dubravko Pavlešić, founder of Limes plus, shares how a family business that started with office supplies, paper catalogs, and a Renault 4 became one of the early examples of B2B eCommerce in the region.
As part of the Girls in Digital Week initiative, we recently collaborated with Profil Klett to host an inspiring Woobinar featuring our talented female colleagues. This special episode brought together BD Lana, designer Martina, and programmer Patricija, along with Monika from Profil Klett Hrvatska, to discuss the realities of being women in the tech industry.
In Nominis episode 086, we explore how AI is changing online business, digital marketing, and education. Ivan Bildi, founder of Likes & Cookies, co-founder of the Masterbox education platform, and creator of an AI course for entrepreneurs and marketers, shares how businesses can use tools like ChatGPT with more context, structure, and realistic expectations.
In Nominis episode 085, we examine how omnichannel strategies can boost online sales. Danijela Živković from Infobip shares insights on aligning digital and physical channels to create a unified customer experience, highlighting the benefits of integrated marketing and customer engagement across platforms.
In Nominis episode 084, we dive into the art of building thriving professional communities. Tin Đudajek, co-founder of Canonical SEO Agency and Zagreb SEO Summit, reveals how strategic online engagement combined with authentic offline events can create lasting connections.
In Nominis episode 083, we explore the transformation journey of agencies navigating the dynamic digital landscape. Nikola Budiša, founder of LM Komunikacije, reveals how embracing adaptability and creative content strategies helped his agency thrive amidst rapid industry changes, demonstrating the critical role agility plays in sustained agency success.