I've attended a lot of conferences in 2017. Almost all of them were IT related and I've done video production on all of them. So when the announcement for Digital Shapers 2017 popped out on my Facebook feed I decided to go to this content related conference purely as a 'tourist'. Without the organization hassle and stress, I could relax and fully take in the lectures.
Industry secrets. Sans the fluff
WooCommerce Zagreb meetup. A nightly recap for a puzzling agentic eCommerce world
Neuralab hosted the winter 2026 edition of the Zagreb Woo Meetup at Holographik.Space, where around four dozen attendees came to hear directly from the Woo and Automattic teams and compare notes on how WooCommerce is evolving. This time it went beyond a simple local dev meetup!
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LPC online is the 1st e-learning webshop in Croatia which offers an innovative and rich learning experience. It's universal and yet personal. Upon login, the user enters a custom-made universe of knowledge and is free to explore a wide range of learning opportunities.
In March we got a call from Codeanywhere CEO Ivan Burazin asking us to do a multi-cam live stream for this year's Shift conference. Seeing that Shift is The biggest Developer Conference in Southeast Europe, we jumped right in and became the official technical partner. Shift 2017 hosted 20 speakers, 15 workshops, and over 1000 participants.
Leap Summit was a three-day event, which gathered over 1500 bright minds - leaders of tomorrow, amazing speakers, entrepreneurs, innovators, CEOs, students, NGO founders who are opinion leaders in their respective communities. The primary focus of the Summit was on themes connected to innovation, entrepreneurship and business development, leadership, creativity, inspiring and life changing stories, success stories and career development.
We are proud to have been part of a very interesting press conference! Vipnet and ESL announced the start of Vip Adria League. With no doubt, it's the biggest gaming project this year in the region. Teams will compete over the next few months in such games as League of Legends, Counter Strike: Global Offensive and FIFA 17. The grand finale will be held on this year Reboot Infogamer in November. The prize fund will be set at 20.000€.
Every day, most of us receive hundreds of messages and new offers from a broad spectrum of services and products, through multiple channels of communication. In most cases, we look at them with almost no attention, shut them down, before we even decode their meaning and what are they about. Most of them are oriented towards the appeal to make a purchase and spend our money. That’s why marketing is just not enough. If the messages are not enough significant and original, we will no longer recognize them as relevant to us. New technologies combined with proper channels and outside-the-box ideas can make every message more cost-effective than standard techniques.
Nearly 3 years ago, HTML 5 was introduced with its hoighty-toighty multimedia capabilities and visual esthetics. New syntax elements like video, audio and canvas were added, to provide a better user experience and a consistent code sequence. Scalable vector graphics, for instance, were a novelty but very soon became a go-to tool for interactivity and animation. The popularity and pure growth of interactive content became more prominent than ever.
Neuralab is (once again) a proud sponsor of Netokracija's conference - Ladies of New Business! It is a very special series to be a part of and if you can't attend the event, feel free to watch our live stream and check out for yourself what's all the hubbub.
In their quarter of a century existence, HSM has discovered that being different is the key to success. Since 1990 they are specialized in the distribution of software and hardware solutions and their integration in the companies’ business environment. In 2016 HSM decided to go down eCommerce lane.Building a webshop for them was quite a challenge. We had to cleverly sort and present 4000+ products via 100+ search filters.
So, yeah, you've been a copywriter for some time now and your client list is getting bigger. Finally, some of your new clients are major businesses or brands. Now's your chance to unfold your creativity, make your work stand out and reach a larger audience. Congratulations! But what happens now? How to actually write copy for big shots?
Offering shoppers a great online experience is paramount. A bad digital environment will harm your conversions, and may damage your brand. It’s important to understand and fulfil user expectations, but also be always thinking about how you can take things further and actually exceed expectations. Here are some of the key things that your digital customers will be expecting to see from you – see whether your brand can excel at all of these in 2017.
Business intelligence (BI) tools went mainstream in 2016. Those modern helpers are now capable to visualize all of your eCommerce data and users are starting to take this for granted. If you look at it closely, this “is” a sure sign of BI belonging to the commodity area.