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Industry secrets. Sans the fluff

Essays Development

The bull run yell, is boring as hell

The crypto bear market reigned supreme for two long years, so the current rallying for a bullish return is a predictable human endeavor. However, reducing technology to a mere price roller-coaster fuels superficial narratives that persistently distort the web3 industry - a trend that's been ongoing for 15 years.

You are reading: UX

When it comes to e-Commerce, there are a number of UX practices that can undeniably be harmful to the business and should be avoided at all costs. Such as slow loading, confusing navigation, poor filtering and sorting options or lack thereof, missing or hard to find search, weak content, low-quality images, confusing check-out process or any of the dark patterns. However this article is not covering basic practices and fundamentals, rather focusing on some more specific patterns. It aims to find the good in those bad and the ugly patterns, acknowledge the primary idea but find a different solution.

Does this new buzzword deserve a place with other, widely known ones? Does it make any sense? Actually, what is it, who is it for? What it has to do with web design? We were at #CXZG conference in Zagreb where there was a lot of talking about customer experience and all of these questions.

Customer journey doesn't start with the purchase, but with designers and their ideas on how this process should look like. Customer journey and customer experience are two inextricable processes linked with the design. Exactly for that reason, it's important to think of customer experience and journey in the design phase and tailor the end product for the user a.k.a customer. To facilitate this process and to get closer to the users, designers can use UX laws which are connected with human behavior and psychology.

What are current trends in the digital sphere? Some things remained the same as the year before, while other things and novelties emerged as an imperative in digital marketing and e-Commerce. From social media to web development and new regulations affecting almost all businesses on the Internet, here are top 5 new trends for 2018.