Tour de force

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Mailchimp Partner Mailchimp partner - you know what’s the newest cutting edge customer experience solution? Great email subject!
Clutch logo Clutch - clients say we’re top dogs in eCommerce. Throw us that stick now.
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Industry secrets. Sans the fluff

Essays Development

The role of web builders, low-code, no-code and Gen AI tools in web development

Kind folks from Netokracija did an interview with me on the topic of current Gen AI craze, web builders and similar no-code tools. Here's the uncut version in English - more in a Q&A form

You are reading: mailchimp

Even though we've been a Mailchimp partner for some years now it's never too late to brush up on gained knowledge, pass new certificates, and proudly display a new Mailchimp badge. Our content team tackled with Foundations Certification as a part of Mailchimp Academy, which deepened our expertise in Mailchimp’s features and functionalities while also giving us new strategies and best ways to use them.

Little by little, Mailchimp has upgraded marketing functionalities to its email service, which small businesses did not even dream of wanting and now can have with their newsletter partners. For SMB’s, Mailchimp could become a home run in terms of cost-effective benefits, and the agencies and clients are also looking forward to the changes that will greatly facilitate their work by automating basic administration for campaigns and reporting.

Good news for e-commerce store owners comes from MailChimp's collaboration with Google. Following customer behavioral analytics 97% of people who visit an online store for the first time leave without buying anything. This process looks something like this: customers come to your webshop, browse products or the page, and then suddenly, for some reason, they leave. Google and MailChimp have decided to turn the tables on this problem and help e-commerce store owners to turn it to their advantage with new retargeting ads option.

Every few years new trends occur in technology and therefore, these trends have a direct impact on society as well. Some of the innovations and trends completely change and transform the media and platforms that we use. Some of that innovations partially change current forms and become hybrid forms of existing trends. More importantly, that kind of change is reshaping the way we use and consume media and media content. This year has brought us many novelties and has changed some previous patterns of user behavior in the online sphere. These same changes will have an even greater impact in the year 2017 and will require a certain amount of adaptation and change in marketing and business plans.

The time of paper clips and notepads is over; today, you definitely need a new generation of office tools – the web generation. Get ready for Google, Dropbox, and other …