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WooCommerce Zagreb meetup. A nightly recap for a puzzling agentic eCommerce world

Neuralab hosted the winter 2026 edition of the Zagreb Woo Meetup at Holographik.Space, where around four dozen attendees came to hear directly from the Woo and Automattic teams and compare notes on how WooCommerce is evolving. This time it went beyond a simple local dev meetup!

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Filip started his career by founding a web design and marketing agency, within which he launched a web startup dedicated to the promotion of Croatian fashion creators called "Krpa.hr" (let's call it an equivalent of Facebook for fashionistas). While this once-popular project has been inactive for some time, Filip thinks of it as an important experience that shaped his career.

Goran Blagus is a business coach and lecturer at our eCommerce Academy. He started his career in 1996 by starting the web hosting company Croadria. Later, he leads two companies and a team of 16 people, sells them to Iskon and moves to the position of director of subsidiary companies within Iskon. In 2009, he leaves the corporate environment and starts the Business clinic.